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Images Decorating, Hertfordshire

For Images Decorating Services, we wanted to create a high-end, brilliantly designed website to really highlight their brand. Therefore, we constructed a modern, responsive website with a unique design to really take them to the next level of standing out among their competitors and to showcase their services.

Images Decorating Services are quality decorators based in Hertfordshire, towards the South of England and London. They provide decorating services for both commercial and domestic customers in and around Hertfordshire, Bedfordshire, Buckinghamshire and North London. They have a first on site and last to leave’ ethos to illustrate that they’re willing to work 24/7 to achieve top quality workmanship and efficiently complete projects.

So, why the need for a website?

Images Decorating Services didn’t have a website prior to the new one, there was definitely a need for a website due to the likelihood of their target customers using search engines to find local painting services. By having a website, it gives the business a 24 -our salesperson and face of the company, and can also help generate trust for the potential customer.

Objectives

– Enhance the Images Decorating branding through creation of a new logo

– Graphic and Web Design

– WordPress Web Development for ease of use and updateable content

– Building an SEO and Mobile-Friendly website to become more visible through Google and other search engines.

Project Overview

We started the project off by nailing on the branding and logo design, this helped in structuring the initial process of the project and to help Images Decorating produce signage that reflected their brand and the new website. In our logo design process, we constructed a number of logos which we then narrowed down to three individual artboards for the client to choose from. These boards included the logo concept itself, the potential branding colours and examples of signage like vans and business cards with their logo on.

Once the graphic design was complete, we then had our baseline for the website. We focused on creating interactive elements that worked on mobiles but also had the ability to entice their consumer’s attention towards requesting a quote, which was the main goal and outcome for the website.