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Google Search Hurt By Major Glitch – August 2020
So last night Google Search saw massive ranking shifts right across the board, worldwide. It’s been confirmed by Google John...
Ecommerce Merchandising: Consider these 3 things
Merchandising is all about the presentation of products to best appeal to customers. In eCommerce merchandising, we blend traditional retail...
Advantages Of Niche Marketing
What is Niche Marketing? Niche Marketing is only relevant when a business is in a ‘niche’ industry that is specialised...
Web Analytics: A Selection Of Tools
A website is a crucial asset to any business, but why shoot in the dark when it comes to optimising...
Using Google Trends: Tips & Features
What is Google Trends? Google Trends gives data on search queries - for eCommerce businesses, Trends provides visual data on...
What is a MOST Analysis? And How To Perform One
A business is often founded upon a specific vision and a business plan as its basis, but it's easy to...
Colour Psychology in Web & Graphic Design
The effects of colour in marketing can be HUGE. It's probably the most significant tool in a marketer and designer's...
